Digital Marketing Essentials for Small Business
Understand how to leverage various digital marketing tools and platforms to grow your business.
About the Course
The world is constantly evolving, and so are the social media platforms and the preferences of your potential customers. To succeed in your business, you need to stay on top of the latest trends and strategies in Digital Marketing.
That's where Nerissa comes in. She can teach you how to reach the right audience, use the best digital tools, and stand out from the crowd with your unique offer.
Whether you sell a product or a service, Nerissa can help you attract more clients who are ready to become raving fans!
Digital marketing is about gaining and leveraging visibility.
Most solopreneurs and small business owners shy away from marketing not because they don't have the time but because they aren't clear on what their message is, the problem they solve and who are the customers who need it most!
Frequently Asked Questions
Who is this class for?
This is for small and medium-sized business owners who manage their own marketing. If you are a solo-preneur who wants to grow your business without burning yourself out, this is for you.
Will this work if I sell products or is it for service-based businesses?
Whether you sell tangible products, digital products or deliver services, you can learn how to leverage digital marketing solutions to increase demand for your offers.
Do I need any special equipment?
Access to a laptop or other device which you can watch or listen to the sessions is enough. Use the fillable worksheets or paper and pen to map out your strategy and content.
Course Agenda
Nerissa Golden
Nerissa Golden is a strategic communications expert, author, and international speaker, renowned for her ability to craft compelling narratives that drive business growth. With over 25 years of experience in marketing, media, and brand strategy, she has helped companies across multiple industries generate millions of pounds in revenue through targeted campaigns, digital transformation, and innovative storytelling.
In 2025, she closed Goldenmedia, the agency she founded to provide PR and digital marketing services across the Caribbean. She now leads Rebel Rock Media Ltd., a UK-based media and business strategy company that works with high-growth brands to amplify their impact and revenue.
An Amazon bestselling multi-genre author, Nerissa believes that everyone’s unique journey is the foundation on which a legacy can be built. Her books include Start, Grow, Thrive: Build a Business to Last, Ordained for This: Living Fulfilled, at Peace, Provided for and on Purpose, and the new 25 Ways to Thrive series, designed to empower creative entrepreneurs and business leaders with actionable insights for success.
Nerissa keeps changing my life, every time I take a class with her.
Lyandra Hobson
Entrepreneur LHNet Ordering Services /Author of Own It!
